Graphics & Print Work
Axon, based in Scottsdale, is the global leader in connected public safety technologies. The company wanted a handbook for new employees and a leadership development program shared with internal audiences. This handbook would clearly and compellingly tell the story of the company’s vision and purpose and help employees throughout their tenure.
I created a handbook for new employees with fantastic illustrations, step-by-step guides, and a company milestones timeline. This handbook, called LaunchPad, introduced employees to the company's culture, mission, and values. LaunchPad also educated employees on what they could expect from leadership and what they would expect of them.
Creative Direction
Print Graphics
Visual Storytelling
Printed Publication
Corporate Branding